During the State of the Union address Tuesday night, President Obama stressed that technological advances will be the key component in “winning the future” for the United States. “The first step in winning the future is encouraging American innovation. None of us can predict with certainty what the next big industry will be or where the new jobs will come from,” he said. “Thirty years ago, we couldn’t know that something called the Internet would lead to an economic revolution. What we can do is spark the creativity and imagination of our people. We’re the nation that put cars in driveways and computers in offices; the nation of Edison and the Wright brothers; of Google and Facebook. In America, innovation doesn’t just change our lives. It is how we make our living.”

Let’s face it: most of the people running social media do not come from a technology background. We’re marketers, communicators, writers, editors, designers, artists; we’re not programmers or analysts by training or education. But in fact, over time, we’ve had to assume these career skills – so as to adapt – or die.

Today’s MediaPost Online Metrics Insider, “Why Does Marketing Have to Be So Hard?” explains that “Marketers tend to be more right-brain than left-brain. They enjoy concepts and creativity and innovation and inspiration, but not the repetitive types of analysis that tend to extract true insights from the cacophony of marketplace response.”

The Green Data Centers Conference in New York was a dynamic event that brought together leading minds in the industry to discuss rapidly evolving data center ideas and technologies. The conference offered thought leaders, service providers and technicians the opportunity to come together and learn from one another in an interactive atmosphere. We were able [...]

So much has been said about Generation Y and how we have grown up- constant interaction, intense multi-tasking, IM, Google, smart phones, violent games and more. One thing is consistent; Generation Y has been immersed in the digital explosion and has driven many of the recent innovations- many of which are converging with enterprises and [...]